Have you ever started something but never finished it?

I know I have. In fact, I tried starting this book club in January 2016, but had quit after just a week.

Why? Because I wasn’t able to do the work.

No matter how much I wanted to write or build an audience, I just couldn’t seem to push myself enough to wake up early every day and write.

Have you ever experienced something like this?

It’s okay if you have. We all do.

Whether it’s building a business, growing an audience or moving up in your career, it’s going to require you to do difficult, mundane, and unsatisfying tasks day after day. Week after week. Month after month.

This is no secret, though. Most of us already know this.

However, as humans, we prefer not to do the things we know we should do.

This was exactly my problem. The reason I had initially quit just a week after I started building my book club wasn’t because I didn’t know what to do. I knew what I had to do. The problem was that I wasn’t doing what I knew I had to do.

You probably know what it is you have to do to achieve your goals as well, but for some reason, you don’t do it.

Instead, you go on social media, reply to emails, read online articles or watch television.

Overcoming these daily struggles in pursuit of your goals is a constant inner battle.

In his book “The War of Art,” Steven Pressfield calls this inner enemy “The Resistance.”

To Pressfield, resistance is the story you tell yourself which keeps you from doing the work you know you should be doing.

Resistance could be self-loathing, procrastination, frequent multitasking, poor habits or justification for pursuing other aims.

Resistance is anything that keeps you from doing what it is you should be doing.

But according to Pressfield,

“Resistance is always lying and always full of shit.”

This can be a hard truth to act on, but in order to “do the work,” Pressfield says, you need to avoid resistance at all costs.

Whatever your goals are then, don’t wait to do what you have to do until tomorrow. Instead, do it today.

So, what are you going to do today?